According to Deloitte’s annual holiday retail sales estimate, holiday retail sales are expected to rise between 7% and 9% in 2021. Holiday sales are expected to total $1.28 to $1.3 trillion from November through January, according to Deloitte’s retail and distribution practice.
During the 2021-2022 holiday season, Deloitte predicts that e-commerce sales would increase by 11-15 percent year over year. This year’s e-commerce Christmas sales are expected to be between $210 billion and $218 billion.
”We anticipate strong consumer spending for the upcoming holiday season. As vaccination rates rise and consumers are more comfortable being outside of the home, we are likely to see increased spending on services, including restaurants and travel, while spending on goods will continue to hold steady. A steady decline in the savings rate to pre-pandemic levels will support consumer spending and keep retail sales elevated this season,” said Daniel Bachman, Deloitte’s U.S. economic forecaster.
“Retailers should expect a good holiday season across channels,” said Rod Sides, vice chairman and U.S. retail and distribution sector head at Deloitte LLP. “While consumer concerns about health and safety have subsided since the previous holiday season, pandemic-influenced shopping behaviors are gaining popularity. Retailers who adapt to changing consumer habits and provide simple options for online and in-store shopping, as well as order fulfillment, will prosper this Christmas season and into the new year.”
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During the 2021-2022 holiday season, Deloitte predicts that e-commerce sales would increase by 11-15 percent year over year. This year’s e-commerce Christmas sales are expected to be between $210 billion and $218 billion.
”We anticipate strong consumer spending for the upcoming holiday season. As vaccination rates rise and consumers are more comfortable being outside of the home, we are likely to see increased spending on services, including restaurants and travel, while spending on goods will continue to hold steady. A steady decline in the savings rate to pre-pandemic levels will support consumer spending and keep retail sales elevated this season,” said Daniel Bachman, Deloitte’s U.S. economic forecaster.
“Retailers should expect a good holiday season across channels,” said Rod Sides, vice chairman and U.S. retail and distribution sector head at Deloitte LLP. “While consumer concerns about health and safety have subsided since the previous holiday season, pandemic-influenced shopping behaviors are gaining popularity. Retailers who adapt to changing consumer habits and provide simple options for online and in-store shopping, as well as order fulfillment, will prosper this Christmas season and into the new year.”
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