E-Commerce in Kenya is a fast growing low cost sales channel. According to the United Nations Conference in Trade and Development e-commerce report, Nigeria, South Africa and Kenya account for more than half of the online shoppers in Africa.
Most businesses in Kenya are keen on leveraging technology to grow markets and build market places that solve consumer’s everyday needs.
Below are the Top 5 e-commerce sites in Kenya:
A pioneer of e-commerce, Jumia is the largest online retail store in Africa in terms of traffic with over 100,000 unique visitors a day, buying everything from Fashion to Phones.
Founded in 2012 in Nigeria, Jumia moved to Kenya in 2013 with the mission to revolutionize the concept of shopping by providing customers with the best online shopping experience.
Also, It creates an appealing platform for small and medium-sized enterprises to link with their potential market.
Powered by Safricom, Masoko focuses on retail of guaranteed phone devices and internet accessories that can be delivered to you within 3 hours. Although their prices might be on the high end, they are known for durability and long-lasting products.
Launched 2014, it is one of the online shopping platforms with over 1 million fan base on Facebook. They offer various products categories including Phones, Computers, Clothing, Shoes, Home Appliances, Books, healthcare, Baby Products, personal care and much more.
Kilimall is unique for its ability to connect traders straight to consumers. Also, they authorised payment before shipment unlike other platforms when you can pay on delivery.
Initially operating as a physical shop before morphing into an online store, Avechi offers large stock of smartphones unlike other e-commerce sites.
Moreover, they offer unique selection of gadgets that the most competitive in terms of price and various types of shipping option. Avechi delivers to over 40 countries including Uganda, Rwanda, Tanzania, South Sudan and Somalia.
Naivas Online Supermarket
Naivas has turned out to be one of the largest online grocery supermarkets in Kenya that provides you with a convenient platform for shopping without leaving the convenience of your home or office. They offer an affordable range of grocery items online, with over 60,000 items on their online platform.